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How to Research and Analyze Your Competition

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How to Research and Analyze Your Competition

“No competition, no progress.” – Bela Karolyi Why Bother with Competitor Research? Understanding the current competitive landscape for the beauty product(s) you’re bringing to market is a critical step on the path to success. Once you’ve done the research for your niche, you’ll emerge with an understanding of your competitors’ strengths and weaknesses. You’ll know […]