Make Sure You’re Legally Allowed to Operate: How to Officially Set Up Your Beauty Business
Setting up your business legally isn’t the most glamorous part of launching your beauty brand, but it’s very important! You’ll need to […]
How to give your business a name that sparkles
So you’ve got your customer avatar, you’ve done competitive research, and you’ve found the niche for your beauty business. Now, it’s time […]
Finding your special sauce: what makes you unique?
“The world needs that special gift that only you have.” – Marie Forleo As you’re building up your beauty business, there’s a […]
Email Marketing Tips for Beauty Brands: How to Embrace the Trends and Thrive Online
2020 brought many changes for a lot of industries, and the beauty industry is definitely no exception. Beauty brands have always relied […]
Soap Through the Ages: The History and Future of Hygiene and Soap
Most of us probably take soap for granted. We use it daily, and we rely on it to keep us clean and […]
How to Research and Analyze Your Competition
“No competition, no progress.” – Bela Karolyi Why Bother with Competitor Research? Understanding the current competitive landscape for the beauty product(s) you’re […]
Building the Best Team to Support Your Beauty Business
“A strong team can take any crazy vision and turn it into reality.” – John Carmack Statements like “teamwork makes the dream […]
How to Simplify the Budget Process and Determine the Startup Costs for Your Product Business
One of the most important things to think about when starting your beauty business is your budget. Your goal is to make […]
How to find your niche in the beauty industry
One of the most important things you can do to succeed in business is create a profitable niche. These 5 steps will […]
What’s all the buzz about? Your beauty product launch
A well-planned and strategic launch will give you the opportunity to build momentum, fine tune your branding, and start your business with […]